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Manager, Consumer Insights
Job Description:
Customer Success – Insights Manager
Research Manager
NIQ GFK is a global measurement and data analytics company that provides the most complete and trusted view available of consumers and markets worldwide. We provide consumer packaged goods manufacturers/fast-moving consumer goods, Tech & Durables manufacturers and retailers with accurate, actionable information and insights and a complete picture of the complex and changing marketplace that companies need to innovate and grow. Our approach marries proprietary data with other data sources to help clients around the world understand what’s happening now, what’s happening next, and how to best act on this knowledge. We like to be in the middle of the action. That’s why you can find us at work in over 90 countries, covering more than 90% of the world’s population. For more information, visit www.niq.com.
NIQ GFK is committed to hiring and retaining a diverse workforce. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class.
Customer Success TEAMS
NIQ GFK CMI’s Customer Success Team team is focused on delivering world class insights and reports to the clients and striving for very high level of Customer Satisfaction and advocacy.
Customer Success is NIQ GFK’s key department which is instrumental for the company’s success.
Role purpose:
So where do you fit here?
A successful candidate for this role will be someone who can establish strong relationships with both our clients and our colleagues. You will quickly become a trusted partner, working with many of our clients’ teams, including marketing, sales, category, and many more.
You will be expected to understand our clients’ needs and then create and present solutions that help achieve their strategic and tactical goals.
If telling stories through data excites you but you’re uncertain whether you have the data knowledge: get in touch. We have an excellent training program, ensuring you understand all our products and how we create analyses.
You will be leading a team of minimum 5 research analysts and be responsible for their development and coaching.
In your role, you would:
- Deliver consistent and high-quality actionable insight
- Build and maintain strong relationships with senior client stakeholders
- Coach, develop and inspire team to develop careers and drive innovative approaches to client briefs
- Manage internal stakeholders and projects to ensure the client’s requirements are translated into delivering the very best NIQ-GFK CMI can offer.
- Proactively share and exchange best practice and industry knowledge across NIQ-GFK internal teams
- Be responsible for delivering analytics & insights services and conducting tactical client training for Guided Analytics & NIQ GFK CMI products and solutions such as Brand Health, segmentation, Usage & Attitudes, Customer Experience, Shopper and Qualitative research.
- Entrusted to deliver flawless research and analytics to our clients.
- Be responsible for identifying opportunities through day-to-day engagements with our clients, handing off opportunities to Account Development to pursue
- Have a strong working knowledge of the client business priorities and the role we can play in supporting these goals
- Be a confident and capable crafter of compelling insights, deliver clear and actionable recommendations to our clients helping them grow their business.
Throughout your tenure, you will develop the following competencies:
- Relationship Building: Develop effective long-term professional interactions with customers based on trust working toward the best interest of those involved providing positive results.
- Active listening: Enhance mutual understanding in communicating with customers by expressing genuine interest in, and providing full attention to, the content and meaning of customers’ messages
- Information seeking: Curiosity and desire to know more about things, people, or issues. This involves going beyond routine questions and includes digging or pressing for exact information; resolving discrepancies by asking in-depth questions.
- Influence and persuasion: Persuading, convincing, influencing, or impressing others in order to get them to support a specific agenda, make a specific type