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Marketing Lead
<h2><strong>Perena</strong></h2><p>We believe that stablecoins are more than a payment tool — they’re a better form of banking. Perena is building the <strong>Stablebank Network:</strong> an ecosystem that connects stablecoin infrastructure, liquidity rails, yield strategies, and payments into one protocol.</p><p>To date, we’ve built:</p><ul><li><p><strong>Numéraire</strong>, the largest stableswap on Solana, with over $2B in cumulative volume</p></li><li><p><strong>USD</strong>*, Solana’s yield-integrated stable LP token, backed by assets like USDC, USDT, PYUSD — and soon, U.S. Treasury exposure via Franklin Templeton</p></li><li><p><strong>Perena Studio</strong> — a cultural lab for craft, design, and expression. It's where we share work, playfulness, and growth — and where aesthetics meet systems thinking.</p></li></ul><p>Perena is founded by a team of builders from the Solana ecosystem with backgrounds in TradFi and DeFi. We believe deeply in pushing financial architecture forward — and in doing it with transparency, resilience, and speed.</p><p><a target="_blank" rel="noopener noreferrer nofollow" href="https://x.com/Perena__/status/1940512063228727378"><u>We’re backed</u></a> by some of the best in the world, including:</p><ul><li><p><strong>Solana co-founders</strong> Anatoly Yakovenko and Raj Gokal</p></li><li><p>Investors from Citadel, Jane Street, IMC, and Susquehanna</p></li><li><p>Borderless Capital, Binance Labs, Primitive Ventures, Maelstrom, Anagram, Breed, and others</p></li></ul><p>Perena was a sponsor of the <strong>Colosseum Hackathon Stablecoin Track</strong>, helping fund the next generation of stablecoin projects on Solana. Our growing community spans over 20,000 developers, users, and builders aligned around one goal: reinventing how money works.</p><h2><strong>What You’ll do</strong></h2><p>Campaigns & growth ops</p><ul><li><p>Plan and execute growth campaigns tied to product launches, partner integrations, and market moments</p></li><li><p>Build the measurement stack: what's moving TVL, what's noise, what's the ROI per channel</p></li><li><p>Brief and direct co-marketing with BD on partner integrations</p></li><li><p>Drive communication with users via town halls and written updates</p></li><li><p>Turn our ambassador program from spec into a real acquisition and referral channel with attributable numbers</p></li></ul><p>Brand & narrative</p><ul><li><p>Develop and own Perena's market thesis</p></li><li><p>Edit and direct content output across channels; write the high-stakes pieces yourself</p></li></ul><p>Team</p><ul><li><p>Manage and develop the social and community team members; set their goals, run their reviews</p></li></ul><h2><strong>What We’re Looking For</strong></h2><ul><li><p>5+ years in marketing, with meaningful time owning campaigns or growth in DeFi, fintech, or another high-velocity vertical</p></li><li><p>Data driven approach. You can talk about deposit-driven funnels, email attribution, or campaign ROI without hand-waving</p></li><li><p>Experience and understanding of blockchain-based finance. You have a point of view on what's working in the market right now and why</p></li><li><p>Strong writer and storyteller who understands the nuances of difference channels and audiences</p></li><li><p>You operate well with a CEO who is direct and wants a thought partner, not a marketer who needs a brief for everything</p></li></ul><p>Earlier in your career? Apply anyway if you can show real campaign ownership, sharp writing, and a clear point of view on the market.</p><h2><strong>Why Perena?</strong></h2><p>Stablecoins are transforming how the world stores, moves, and grows value — and we’re still early. This is a once-in-a-generation shift: from legacy money to programmable, accessible, internet-native finance. Building here isn’t just technically interesting — it’s globally meaningful.<br></p><p><strong>We own our future</strong> — we trust each other to take initiative. Voices are heard and outcomes matter.</p><p><strong>We treat our work as craft</strong> — thoughtful, opinionated, and precise.Many of us come from design, art, or cultural backgrounds.</p><p><strong>We think from first principles</strong> — Perena is a reimagining of financial infrastructure. That starts with reimagining how we build.</p><p><strong>We work in public</strong> — we value clarity, writing, and sharing progress openly within the team and with our community.</p>