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Personalization Manager
<p>Bounteous is a premier end-to-end digital transformation consultancy dedicated to partnering with ambitious brands to create digital solutions for today’s complex challenges and tomorrow’s opportunities. With uncompromising standards for technical and domain expertise, we deliver innovative and strategic solutions in Strategy, Analytics, Digital Engineering, Cloud, Data & AI, Experience Design, and Marketing.</p><p><br></p><p>Our Co-Innovation methodology is a unique engagement model designed to align interests and accelerate value creation. Our clients worldwide benefit from the skills and expertise of over 4,000+ expert team members across the Americas, APAC, and EMEA. By partnering with leading technology providers, we craft transformative digital experiences that enhance customer engagement and drive business success.</p><p><br></p><p> </p><p> </p><p><span data-contrast="none">Bounteous is leading the charge in dynamic digital experiences and is looking for the right team members to drive those results. In our ever-changing, fast-paced digital world, our approach helps brands envision, harness, and enable their online and mobile presence.</span><span data-ccp-props="{" 134233117":false,"134233118":false,"335557856":16777215,"335559738":0,"335559739":0}"=""> </span></p> <p></p> <p> </p><p><span data-contrast="none">We are looking for a </span><span data-contrast="none">Manager of Personalization</span><span data-contrast="none"> to create big-picture digital solutions and deliver transformational brand experiences. This person will work within our Marketing Services team and will be responsible for assisting our Personalization Director with achieving channel goals and growth. If you are passionate about collaborating with curious minds as help solution complex problems then we want to hear from you!</span><span data-ccp-props="{" 134233117":false,"134233118":false,"335557856":16777215,"335559738":180,"335559739":0}"=""> </span></p> <p></p> <p></p> <p></p><p><br></p><b>Information Security Responsibilities</b><ul><li>Promote and enforce awareness of key information security practices, including acceptable use of information assets, malware protection, and password security protocols</li><li>Identify, assess, and report security risks, focusing on how these risks impact the confidentiality, integrity, and availability of information assets</li><li>Understand and evaluate how data is stored, processed, or transmitted, ensuring compliance with data privacy and protection standards (GDPR, CCPA, etc.)</li><li>Ensure data protection measures are integrated throughout the information lifecycle to safeguard sensitive information</li></ul><p><br></p><b>Role and Responsibilities</b><div> <div> <ul role="list" style="list-style-type: disc;"> <li aria-setsize="-1" data-leveltext="" data-font="Symbol" data-listid="1" data-list-defn-props="{" 335552541":1,"335559685":720,"335559991":360,"469769226":"symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridmultilevel"}"="" data-aria-posinset="1" data-aria-level="1" role="listitem"> <p><span data-contrast="none">Mature and expand the adoption of testing and personalization projects at Bounteous along with the supporting technology</span><span data-ccp-props="{" 134233117":false,"134233118":false,"335557856":16777215,"335559738":240,"335559739":240}"=""> </span></p> </li> </ul> </div> <div> <ul role="list" style="list-style-type: disc;"> <li aria-setsize="-1" data-leveltext="" data-font="Symbol" data-listid="1" data-list-defn-props="{" 335552541":1,"335559685":720,"335559991":360,"469769226":"symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridmultilevel"}"="" data-aria-posinset="2" data-aria-level="1" role="listitem"> <p><span data-contrast="none">Demonstrate a proven track record in developing testing and personalization strategies aligned with client business objectives</span><span data-ccp-props="{" 134233117":false,"134233118":false,"335557856":16777215,"335559738":240,"335559739":240}"=""> </span></p> </li> </ul> </div> <div> <ul role="list" style="list-style-type: disc;"> <li aria-setsize="-1" data-leveltext="" data-font="Symbol" data-listid="1" data-list-defn-props="{" 335552541":1,"335559685":720,"335559991":360,"469769226":"symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridmultilevel"}"="" data-aria-posinset="3" data-aria-level="1" role="listitem"> <p><span data-contrast="none">Evaluate campaign effectiveness through report generation, insights provision, next-step delineation, and iterative testing plan refinement.</span><span data-ccp-props="{" 134233117":false,"134233118":false,"335557856":16777215,"335559738":240,"335559739":240}"=""> </span></p> </li> </ul> </div> <div> <ul role="list" style="list-style-type: disc;"> <li aria-setsize="-1" data-leveltext="" data-font="Symbol" data-listid="1" data-list-defn-props="{" 335552541":1,"335559685":720,"335559991":360,"469769226":"symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridmultilevel"}"="" data-aria-posinset="4" data-aria-level="1" role="listitem"> <p><span data-contrast="none">Maintain thorough documentation of testing and personalization processes, continually seeking areas for optimization.</span><span data-ccp-props="{" 134233117":false,"134233118":false,"335557856":16777215,"335559738":240,"335559739":240}"=""> </span></p> </li> </ul> </div> <div> <ul role="list" style="list-style-type: disc;"> <li aria-setsize="-1" data-leveltext="" data-font="Symbol" data-listid="1" data-list-defn-props="{" 335552541":1,"335559685":720,"335559991":360,"469769226":"symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridmultilevel"}"="" data-aria-posinset="5" data-aria-level="1" role="listitem"> <p><span data-contrast="none">Oversee the configuration, administration and operation of CRO platforms to support multi-channel campaigns</span><span data-ccp-props="{" 134233117":false,"134233118":false,"335557856":16777215,"335559738":240,"335559739":240}"=""> </span></p> </li> </ul> </div> <div> <ul role="list" style="list-style-type: disc;"> <li aria-setsize="-1" data-leveltext="" data-font="Symbol" data-listid="1" data-list-defn-props="{" 335552541":1,"335559685":720,"335559991":360,"469769226":"symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridmultilevel"}"="" data-aria-posinset="6" data-aria-level="1" role="listitem"> <p><span data-contrast="none">Audit Adobe Target and Adobe Experience Platform (AEP) audiences to identify overlap, collision risk, audience refresh cadence, and cross-activity conflicts impacting personalization experiences. </span><span data-ccp-props="{" 134233117":false,"134233118":false,"335557856":16777215,"335559738":240,"335559739":240}"=""> </span></p> </li> </ul> </div> <div> <ul role="list" style="list-style-type: disc;"> <li aria-setsize="-1" data-leveltext="" data-font="Symbol" data-listid="1" data-list-defn-props="{" 335552541":1,"335559685":720,"335559991":360,"469769226":"symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridmultilevel"}"="" data-aria-posinset="7" data-aria-level="1" role="listitem"> <p><span data-contrast="none">Analyze audience qualification and activation strategies across Adobe Target activities, including quantifying overlap rates, identifying conflicting messaging/experiences, and documenting current prioritization approaches. </span><span data-ccp-props="{" 134233117":false,"134233118":false,"335557856":16777215,"335559738":240,"335559739":240}"=""> </span></p> </li> </ul> </div> <div> <ul role="list" style="list-style-type: disc;"> <li aria-setsize="-1" data-leveltext="" data-font="Symbol" data-listid="1" data-list-defn-props="{" 335552541":1,"335559685":720,"335559991":360,"469769226":"symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridmultilevel"}"="" data-aria-posinset="8" data-aria-level="1" role="listitem"> <p><span data-contrast="none">Develop scalable governance recommendations for audience creation, sharing, lifecycle management, and experience prioritization across AEP and Adobe Target. </span><span data-ccp-props="{" 134233117":false,"134233118":false,"335557856":16777215,"335559738":240,"335559739":240}"=""> </span></p> </li> </ul> </div> <div> <ul role="list" style="list-style-type: disc;"> <li aria-setsize="-1" data-leveltext="" data-font="Symbol" data-listid="1" data-list-defn-props="{" 335552541":1,"335559685":720,"335559991":360,"469769226":"symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridmultilevel"}"="" data-aria-posinset="9" data-aria-level="1" role="listitem"> <p><span data-contrast="none">Define best practices for audience strategy, including audience granularity, recency windows, trait usage, overlap mitigation, and Target activity structuring, with clear “good vs. bad” implementation examples. </span><span data-ccp-props="{" 134233117":false,"134233118":false,"335557856":16777215,"335559738":240,"335559739":240}"=""> </span></p> </li> </ul> </div> <div> <ul role="list" style="list-style-type: disc;"> <li aria-setsize="-1" data-leveltext="" data-font="Symbol" data-listid="1" data-list-defn-props="{" 335552541":1,"335559685":720,"335559991":360,"469769226":"symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridmultilevel"}"="" data-aria-posinset="10" data-aria-level="1" role="listitem"> <p><span data-contrast="none">Partner with stakeholders to align on intended audience experiences, platform limitations within AEP, and recommended frameworks to improve personalization consistency and reduce experience conflicts.</span><span data-ccp-props="{" 134233117":false,"134233118":false,"335557856":16777215,"335559738":240,"335559739":240}"=""> </span></p> </li> </ul> </div> </div><p><br></p><b>Preferred Qualifications</b><div> <div> <div> <ul role="list" style="list-style-type: disc;"> <li aria-setsize="-1" data-leveltext="" data-font="Symbol" data-listid="2" data-list-defn-props="{" 335552541":1,"335559685":720,"335559991":360,"469769226":"symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridmultilevel"}"="" data-aria-posinset="1" data-aria-level="1" role="listitem"> <p><span data-contrast="none">2+ years of related experience in Product Management and Testing and Personalization with a proven track record of driving customer experience improvements</span><span data-ccp-props="{" 134233117":false,"134233118":false,"335557856":16777215,"335559738":240,"335559739":240}"=""> </span></p> </li> </ul> </div> <div> <ul role="list" style="list-style-type: disc;"> <li aria-setsize="-1" data-leveltext="" data-font="Symbol" data-listid="2" data-list-defn-props="{" 335552541":1,"335559685":720,"335559991":360,"469769226":"symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridmultilevel"}"="" data-aria-posinset="2" data-aria-level="1" role="listitem"> <p><span data-contrast="none">Understanding of database management and APIs</span><span data-ccp-props="{" 134233117":false,"134233118":false,"335557856":16777215,"335559738":240,"335559739":240}"=""> </span></p> </li> </ul> </div> <div> <ul role="list" style="list-style-type: disc;"> <li aria-setsize="-1" data-leveltext="" data-font="Symbol" data-listid="2" data-list-defn-props="{" 335552541":1,"335559685":720,"335559991":360,"469769226":"symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridmultilevel"}"="" data-aria-posinset="3" data-aria-level="1" role="listitem"> <p><span data-contrast="none">Previous work with CDPs, marketing automation, and omni-channel campaign management platforms required</span><span data-ccp-props="{" 134233117":false,"134233118":false,"335557856":16777215,"335559738":240,"335559739":240}"=""> </span></p> </li> </ul> </div> <div> <ul role="list" style="list-style-type: disc;"> <li aria-setsize="-1" data-leveltext="" data-font="Symbol" data-listid="2" data-list-defn-props="{" 335552541":1,"335559685":720,"335559991":360,"469769226":"symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridmultilevel"}"="" data-aria-posinset="4" data-aria-level="1" role="listitem"> <p><span data-contrast="none">Bachelor's degree in Marketing, Computer Science, Information Technology or a related field required</span><span data-ccp-props="{" 134233117":false,"134233118":false,"335557856":16777215,"335559738":240,"335559739":240}"=""> </span></p> </li> </ul> </div> <div> <ul role="list" style="list-style-type: disc;"> <li aria-setsize="-1" data-leveltext="" data-font="Symbol" data-listid="2" data-list-defn-props="{" 335552541":1,"335559685":720,"335559991":360,"469769226":"symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridmultilevel"}"="" data-aria-posinset="5" data-aria-level="1" role="listitem"> <p><span data-contrast="none">Agency experience preferred but not required</span><span data-ccp-props="{" 134233117":false,"134233118":false,"335557856":16777215,"335559738":240,"335559739":240}"=""> </span></p> </li> </ul> </div> <div> <ul role="list" style="list-style-type: disc;"> <li aria-setsize="-1" data-leveltext="" data-font="Symbol" data-listid="2" data-list-defn-props="{" 335552541":1,"335559685":720,"335559991":360,"469769226":"symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridmultilevel"}"="" data-aria-posinset="6" data-aria-level="1" role="listitem"> <p><span data-contrast="none">Solid understanding of digital marketing & data reporting</span><span data-ccp-props="{" 134233117":false,"134233118":false,"335557856":16777215,"335559738":240,"335559739":240}"=""> </span></p> </li> </ul> </div> </div> <div> <div> <ul role="list" style="list-style-type: disc;"> <li aria-setsize="-1" data-leveltext="" data-font="Symbol" data-listid="2" data-list-defn-props="{" 335552541":1,"335559685":720,"335559991":360,"469769226":"symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridmultilevel"}"="" data-aria-posinset="7" data-aria-level="1" role="listitem"> <p><span data-contrast="none">Passion for the digital domain and use of technology to solve business problems</span><span data-ccp-props="{" 134233117":false,"134233118":false,"335557856":16777215,"335559738":240,"335559739":240}"=""> </span></p> </li> </ul> </div> <div> <ul role="list" style="list-style-type: disc;"> <li aria-setsize="-1" data-leveltext="" data-font="Symbol" data-listid="2" data-list-defn-props="{" 335552541":1,"335559685":720,"335559991":360,"469769226":"symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridmultilevel"}"="" data-aria-posinset="8" data-aria-level="1" role="listitem"> <p><span data-contrast="none">Ability to learn new technologies at high level to identify use opportunities</span><span data-ccp-props="{" 134233117":false,"134233118":false,"335557856":16777215,"335559738":240,"335559739":240}"=""> </span></p> </li> </ul> </div> <div> <ul role="list" style="list-style-type: disc;"> <li aria-setsize="-1" data-leveltext="" data-font="Symbol" data-listid="2" data-list-defn-props="{" 335552541":1,"335559685":720,"335559991":360,"469769226":"symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridmultilevel"}"="" data-aria-posinset="9" data-aria-level="1" role="listitem"> <p><span data-contrast="none">Experience with tag management systems and data layers</span><span data-ccp-props="{" 134233117":false,"134233118":false,"335557856":16777215,"335559738":240,"335559739":240}"=""> </span></p> </li> </ul> </div> <div> <ul role="list" style="list-style-type: disc;"> <li aria-setsize="-1" data-leveltext="" data-font="Symbol" data-listid="2" data-list-defn-props="{" 335552541":1,"335559685":720,"335559991":360,"469769226":"symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridmultilevel"}"="" data-aria-posinset="10" data-aria-level="1" role="listitem"> <p><span data-contrast="none">Experience working with Adobe Target and Adobe Analytics</span><span data-ccp-props="{" 134233117":false,"134233118":false,"335557856":16777215,"335559738":240,"335559739":240}"=""> </span></p> </li> </ul> </div> <div> <ul role="list" style="list-style-type: disc;"> <li aria-setsize="-1" data-leveltext="" data-font="Symbol" data-listid="2" data-list-defn-props="{" 335552541":1,"335559685":720,"335559991":360,"469769226":"symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridmultilevel"}"="" data-aria-posinset="11" data-aria-level="1" role="listitem"> <p><span data-contrast="none">Be self-motivated, responsive, professional, and dedicated to customer success</span><span data-ccp-props="{" 134233117":false,"134233118":false,"335557856":16777215,"335559738":240,"335559739":240}"=""> </span></p> </li> </ul> </div> <div> <ul role="list" style="list-style-type: disc;"> <li aria-setsize="-1" data-leveltext="" data-font="Symbol" data-listid="2" data-list-defn-props="{" 335552541":1,"335559685":720,"335559991":360,"469769226":"symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridmultilevel"}"="" data-aria-posinset="12" data-aria-level="1" role="listitem"> <p><span data-contrast="none">Fluent in English language and is able to lead client meetings and conversations</span><span data-ccp-props="{" 134233117":false,"134233118":false,"335557856":16777215,"335559738":240,"335559739":240}"=""> </span></p> </li> </ul> </div> </div> </div><p><br></p><p></p> <div>$125,000 - $136,000 a year</div><small><div> <p>Individual pay is determined by many factors, including experience, relevant education or training, and organizational needs. The mid-range to maximum of the salary range is generally reserved for individuals who are highly experienced in the role.</p> </div></small> <p>We invite you to stay connected with us by subscribing to our monthly job openings alert <a class="postings-link" href="https://www.bounteous.com/careers/#contact-us-footer">here</a>.</p><p><br></p><p>Bounteous is proud to be an equal opportunity employer. Bounteous does not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, physical or mental disability, national origin, veteran status, or any other status protected under federal, state, or local law. Bounteous is willing to sponsor eligible candidates for employment visas. </p><p><br></p><p><b>#BI-Remote</b></p><p><b>#LI-Remote</b></p>
