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Senior Product Manager – Professional Standards
Senior Product Manager – Professional Standards
The CompanyVersaterm is a global public safety solutions company helping agencies transform how they serve their communities. Since 1977, we’ve been building an ecosystem of intuitive tools designed for public safety agencies, forensic labs, court systems, schools and other institutions. Through purposeful integrations and a selective growth strategy, we focus on improving workflows to help our customers achieve more efficient operations, better service and more just outcomes.
Our teams are driven by innovation, expertise and an unwavering commitment to customer success. As we continue to grow and expand our ecosystem, you’ll have the opportunity to contribute to solutions that enhance community safety and transform the future of public safety technology. If you’re passionate about making a meaningful difference, we’d love to hear from you.
The Role
As a Senior Product Manager, you will help shape the standards and wellness ecosystem that enables public safety to maintain public trust and a high‑performance culture through a robust standards accountability process and provide proactive support of their first responders.
In this role, you set strategic direction and drive complex feature prioritization and adoption across teams. You will own the product's P&L and pricing strategies, working closely with customers, marketing, designers, and engineers to deliver solutions that simplify complex workflows and enhance community safety. This position is both strategic and hands‑on — balancing long‑term product direction with day‑to‑day prioritization.
What You Do
- Define the product's vision and long‑term strategic direction, ensuring alignment with company objectives and customer needs.
- Clearly articulate the business case and customer value for each initiative or feature.
- Lead strategic planning by identifying major areas of investment, building business cases, and securing internal approvals.
- Serve as the recognized subject matter expert on the product, the market, technology trends, and the competitive landscape.
- Use P&L insights to guide roadmap prioritization, ensuring financial targets are considered.
Defining the Roadmap
- Translate product strategy into actionable plans, determining what to build and when to release it.
- Build and maintain both a detailed development roadmap for internal teams and a high‑level roadmap for executives and customers.
- Gather input from customers, internal stakeholders, market research, and industry insights.
- Partner with engineering, design, and cross‑functional teams to ensure delivery that meets market needs and quality standards.
- Establish pricing strategies, define core product positioning and messaging, and drive go‑to‑market launch plans.
Evaluating and Prioritizing Features
- Collect, develop, and curate ideas from customers, sales, and internal stakeholders for the backlog.
- Prioritize features by balancing user value, development effort, time to market, and competitive differentiation.
- Track and evaluate product performance including sales, feature adoption, and user satisfaction.
- Run trials, pilots, and MVPs to validate assumptions and refine the product before broader launches.
- Perform ongoing market and competitor research.
Analyzing and Evaluating
- Track and evaluate product market performance including sales, renewals, and win/loss data.
- Track and evaluate product financial performance including revenue, operational costs, and P&L impact.
- Track feature adoption, usability, and user satisfaction to drive continuous improvement.
Stakeholders and Key Work Partners
- Collaborate internally with engineering, design, sales, marketing, partner success, support, implementation, finance, legal, and the leadership team.
- Engage externally with customers, end‑users, and partners to gather feedback, build relationships, and deliver demos.
- Promote the product through training, sales enablement, webinars, newsletters, and direct customer interactions.
- Act as a product evangelist and build trust as a leader across the business.
What You Bring
Required Qualifications:- Bachelor's degree in Engineering, Business, or related field. Advanced degree or relevant certifications (e.g., Pragmatic Marketing, CSPO) are a plus.
- A minimum of 7 years of product management experience within a software organization.
- Experience with pricing strategies, business cases, and P&Ls.
- Experience developing and executing modernization strategies, including transitioning legacy solutions to cloud‑based architectures.
- Experience establishin
