Startup Generalist

A highly organized Startup Generalist who can bring structure, momentum, and clear communication across a busy, multi-department environment. This is a Chief-of-Staff-style role with broader scope. You'll partner closely with founders/CEO, jump into whatever needs solving (strategy, ops, comms, hiring, special projects), build systems where none exist, and act as a general-purpose operator. Ideal for someone who thrives in ambiguity and wants exposure across the entire business.

Key Responsibilities

  • Partner directly with the founder/CEO across strategy, operations, communications, and special projects
  • Coordinate day-to-day activity across sales, installation, purchasing, service, vendors, and leadership
  • Build operational dashboards and systems where none exist (priorities, schedules, vendor updates, job statuses)
  • Run customer and franchise communications: triage, respond, ensure follow-through
  • Provide general administrative support; close cross-departmental loops; standardize internal processes
  • Support the CEO with inbox triage, calendar, deadline tracking, prioritization, and communication prep
  • Coordinate travel, light personal admin, and occasional home-related support
  • Provide light bookkeeping: monthly reconciliations, sales tax tracking, basic financial organization
  • Pick up ad hoc projects across hiring, marketing, finance, and product as priorities shift
  • Identify gaps in the organization and propose where to invest next

Required Qualifications

  • 3-5 years of proven experience as an Operations Specialist, Chief of Staff, Executive Assistant, or Startup Generalist
  • Strong organizational and project coordination skills across multiple workstreams
  • Proactive, resourceful, and comfortable working independently with minimal oversight
  • Excellent verbal and written communication across departments and stakeholders
  • Tech-savvy; comfortable learning new tools quickly
  • Customer service mindset; ensures issues are followed through
  • Basic familiarity with bookkeeping (or willingness to learn)
  • Fully fluent in English
  • Ability to commit long-term and full-time

Preferred Qualifications

  • Prior experience at an early-stage startup (Seed to Series B)
  • Exposure to multiple business functions (ops, marketing, sales, hiring, finance)
  • Familiarity with founder-led environments and startup ambiguity

Tools & Technologies

  • Notion, Airtable, Asana, ClickUp, Google Workspace, Slack, Loom, QuickBooks (light), Calendly, Zapier or Make, ChatGPT or Claude

Core Competencies

  • Comfortable with broad scope and ambiguity
  • Builder of systems where none exist
  • Strong founder-radar: knows what to escalate vs. solve
  • Strategic curiosity paired with execution discipline
  • Discreet and trustworthy with sensitive information

What We Offer

  • Best salaries in the industry
  • Work from anywhere permanently
  • Opportunities for growth and advancement
  • A fast-paced and collaborative environment
  • A warm, people-first company culture
  • Get paid in your currency of choice
  • Full benefits

This is a full-time, long-term role, dedicated exclusively to one of our clients. All roles at Persona are 100% work-from-anywhere. Once hired, we will carefully match you to a client company that best suits your career background, skills, and goals.

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Common Interview Questions And Answers

1. HOW DO YOU PLAN YOUR DAY?

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8. HOW TO PRIORITIZE WORK?

The day I watched Marie Forleo's film separating the important from the urgent, my life changed. Not all remote jobs start fast, but most of them are...

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This is a great question because it shows your comfort level with technology, which is very important for a remote worker because you will be working with technology over time...