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Survey/Market Research Analyst
<h4>About the job Survey/Market Research Analyst</h4> <p>Performacentric is an AI software and advisory company that helps small and mid-market companies improve profitability, visibility, efficiency, employee performance, and customer satisfaction through agentic AI solutions.</p> <p>We design and deliver high-impact <strong>AI workshops</strong> for executives and business leaders. These workshops serve as the gateway to implementing AI agents that transform how businesses operate. To support our growth, we are hiring a highly analytical and detail-oriented <strong>Market Research Analyst</strong> to help us gather market insights, conduct surveys, and shape our go-to-market strategy.</p> <h2>Role Overview</h2> <p>The Market Research Analyst will conduct primary and secondary research to support Performacentrics AI workshop strategy. This includes designing surveys, analyzing data, identifying industry trends, and creating executive-ready research reports.</p> <p>This is a fully remote role based in the Philippines. The ideal candidate has strong English communication skills, advanced proficiency in Microsoft Excel and Word, and the ability to translate data into strategic insights.</p> <h2>Key Responsibilities</h2> <h3>Survey & Research Execution</h3> <ul><li>Design and distribute surveys via telephone and email targeting executives (CEOs, CFOs, CTOs, HR leaders, marketing leaders, etc.)</li><li>Conduct market research across industries including manufacturing, distribution, retail, banking, and business services</li><li>Identify AI adoption trends, readiness levels, and common operational pain points</li><li>Gather competitive intelligence on AI consulting and workshop providers</li></ul> <h3>Data Analysis & Reporting</h3> <ul><li>Analyze quantitative and qualitative survey data using Excel</li><li>Build pivot tables, charts, dashboards, and summary reports</li><li>Develop executive-ready Word reports with insights and recommendations</li><li>Identify patterns, opportunities, and gaps in the market</li></ul> <h3>Strategic Support</h3> <ul><li>Support workshop positioning and messaging with research-backed insights</li><li>Assist in building industry-specific research briefs</li><li>Provide market sizing analysis and audience segmentation</li><li>Recommend strategic improvements based on data findings</li></ul> <h2>Qualifications</h2> <h3>Required</h3> <ul><li>Based in the Philippines</li><li>Excellent written and spoken English (professional-level fluency)</li><li>Strong proficiency in Microsoft Excel (pivot tables, formulas, charts, data cleaning)</li><li>Strong proficiency in Microsoft Word (report formatting, executive summaries, structured documents)</li><li>Experience conducting surveys and market research</li><li>Strong analytical and critical thinking skills</li><li>High attention to detail</li><li>Ability to work independently in a remote environment</li></ul> <h3>Preferred</h3> <ul><li>Experience researching B2B markets</li><li>Familiarity with AI, automation, or SaaS industries</li><li>Experience using survey platforms (Google Forms, Typeform, SurveyMonkey, etc.)</li><li>Experience preparing presentations for executive audiences</li></ul> <h2>Success Metrics</h2> <ul><li>Number of completed surveys collected per campaign</li><li>Quality and clarity of research reports</li><li>Accuracy and insightfulness of data analysis</li><li>Ability to identify actionable strategic recommendations</li><li>Timeliness and reliability of deliverables</li></ul> <h2>Why Join Performacentric?</h2> <ul><li>Work at the forefront of AI innovation</li><li>Direct exposure to executive-level strategy</li><li>Fully remote position</li><li>Growth opportunities within a fast-scaling AI company</li><li>Meaningful work shaping the future of AI adoption for SMBs</li></ul>
